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Corey Bryant
Easy Print Tees
"With Transfer Express, I don't have to leave money on the table even if it's a small order like five shirts. Because of Transfer Express' low minimums and fast turnaround, I'm going to start picking up more small business." |
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Kim Morettini
Owner, Instant Imprints
"With Solutions® media and the Roland VersaCAMM, I've got the capability to do full-color graphics for small jobs," says Kim Morettini, owner, Instant Imprints, Norco, California. "It's resulted in higher profit margins because now we can take smaller jobs and sell the customer instead of charging them set-up fees for screen-printing." |
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Gary Duncan
Owner, EmbroidMe
If you’ve ever wondered about whether or not you should buy your own cutter from Stahls’ ID Direct™, just talk to Gary Duncan, owner, EmbroidMe, Woodbury, Minn. “(Buying a cutter) was one of the smartest things I did and the best single investment I ever made. As far as I’m concerned, it should be standard equipment in every shop,” he says.
The reason, says Duncan, is the competitive and marketing advantages it gives him over other businesses. In fact, he not only cuts roll goods for his own company, he also cuts for five other shops in his area creating a new revenue stream and further justifying the investment cost.
“The cutter gives us a leg up over potential competition because we cut ourselves. I can go to someone and say ‘I’ll cut one and let’s see what it looks like.’ And nobody else can do that,” he says. “Most of the time the customer orders and if not, I’m out 12 cents.”
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Cristina Fitzgerald
Owner, Kid Stitches
“I used to outsource the screen printing but it got to be too hard. With some of these schools, there was always little Johnny who didn’t turn in his order and I’d get the phone call. My screen printers always required a minimum of a dozen and I’d get stuck with 11 extra shirts. So I finally got a heat press and I have them printed for me at Transfer Express. It’s great because my customers can go right to the Transfer Express Web site and they do all the work (creating their own design via the online design process). I don’t have to sit there with them. They can pick out what they want. |
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